Globacap, a private markets technology firm, has made four hires for its new US office, which will be headed by Scott Kreitz.

He has been appointed president and head of operations and is joined by Alexandra Marciniak, formerly of Goldman Sachs and Bloomberg, who is US head of marketing; Joshua Kasper, who joins from Fidelity Investments and will be responsible for US business development; while Carly Ferris, formerly of Z-Squared Securities, is US head of customer success.

Kreitz has more than 20 years’ experience in financial markets and formerly worked at WBI, a wealthtech company, as chief operating officer.

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Globacap, which is looking to expand into the private credit space this year, has US growth in its sights, noting that it is home to some of the largest alternative markets in the world. The company’s mission is to “digitise and streamline the process of investing in private markets globally”.

“By launching in the US we are bringing our powerful digitisation solution to the world’s largest and most active alternative asset managers,” said Myles Milston, co-founder and chief executive of Globacap.

“Private markets are the next frontier for technological transformation and I’m excited to be joining a firm leading the way in digitising and automating transactions and workflows in this rapidly growing space,” added Kreitz.

In November of last year, Globacap was named by Deloitte as one of the UK’s fastest growing tech firms.