The rise of white label P2P lending technology

While many peer-to-peer lenders are proud of their proprietary technology, there are plenty of options for platforms that would prefer to outsource it.

White label solutions have grown in popularity over the past year, as more and more fintechs wake up to the benefits of offering oven-ready tech solutions to P2P lending platforms and their investors.

Goji was the first to start offering investment platform technology to alternative investment managers.

Since its launch in 2015, it has spearheaded a number of services including providing P2P lending platforms with client money capabilities that let them securely hold and transfer funds to multiple beneficiaries.

Read more: Regionally to launch investment platform

Over the past few years, it has also offered white label Innovative Finance ISA (IFISA) solutions to its growing client base.

But the P2P white label space has become a lot more competitive over the past five years. The likes of ShareIn and Rebuildingsociety’s sister company White Label Crowdfunding have also helped a number of P2P newcomers to enter the market.

And more recently, P2P lending platform JustUs has announced its plans to offer a white label solution based on its own P2P lending technology.

For platforms looking to save time and enter the P2P market, white labelling could be just the solution.

Read more: Rebuildingsociety to roll out its open banking technology to its ARs